Benton Farms Pencil Co. Announces “Perspective Pencil”

Benton Farms has been manufacturing reference pencils to an exacting standard for over 50 years. The name Benton Farms has become shorthand for reference pencil.  A recent survey showed that 53% of scientists working in the field prefer photographing their samples next to a Benton Farms reference pencil; that’s more than the dime and the Canadian quarter combined.

Now, for the first time it its 102 year history, Benton Farms Pencil, Co has a new product.  The Benton Farms perspective pencil.  They took the same rigorous manufacturing standards that made the reference pencil a legend and applied them to making pencils of different sizes.   Perspective Pencils range in size from ten millimeters to over two meters in length.  Same great materials, same great proportions, completely new scales!









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Alka Seltzer Artisanal

LEVERKUSEN, GERMANY – Bayer Global fires the first shot in the upscale OTC pain relief market today with its announcement of Alka Seltzer Artisanal.  Same great Alka Seltzer relief, but now in the shape of hand-crafted, mission-style furniture.  The dissolvable craft pieces come in Regular, Lemon-Lime and Pot Roast flavors.  Bayer Vice President for Product Development, Merrick Craddleton, said “We’ve known where the market was heading.  But hand crafted fizzies take time to develop.  We really invested in the finest craftspeople from across the planet, actually.  Mission furniture is just our first line of artisanal fizzies.  Next year we plan on launching two more including a Louis XIV line.”

The product hits select markets mid-October 2016.


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